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Privacy Policy
Last updated: May 19, 2025 

1. Introduction

purRpose Consulting & Coaching GmbH ("we," "us," or "our") is committed to protecting the privacy and security of your personal information. This Privacy Policy describes how we collect, use, process, and disclose your information, including personal information, in conjunction with your access to and use of our services, including our websites purrpose.co and purrpose.ch (collectively, the "Services").

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We comply with the Swiss Federal Act on Data Protection (revDSG) and, where applicable, the General Data Protection Regulation (GDPR).

2. Our Details

  • Full Business Name: purRpose Consulting & Coaching GmbH

  • Business Address: Felseneggstrasse 20, 8620 Wetzikon ZH, Switzerland

  • Contact Information for Privacy Concerns: hello@purrpose.co

  • Website URL(s): purrpose.co, purrpose.ch

3. Information We Collect

We collect personal information to provide and improve our Services. The types of information we collect are:

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a. Information You Provide Directly:

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  • Contact Details: Name, email address, phone number.

  • Billing Information: Information required for processing payments (e.g., billing address, payment method details, processed via our secure payment processors).

  • Information from Coaching & Consulting Sessions: Notes, documents, and any information shared by you during consulting and coaching sessions, or through preparatory materials.

  • Survey Responses: Information you provide when responding to our surveys.

  • Contact Form Submissions: Information you submit through contact forms on our websites or through Google Forms.


b. Information Collected Automatically:


Our websites are built using Wix. Wix and associated analytics tools (like Google Analytics) may automatically collect the following information:

 

  • Usage Data: IP address (which may be anonymized for visitors from the EU), browser type and version, device type and screen resolution, operating system.

  • Interaction Data: Pages visited on our websites, time spent on pages, clicks, navigation paths.


This data is primarily used to monitor site performance, user behavior, and improve our website functionality.


c. Methods of Collection:

 

We collect personal information through various methods, including:

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  • Our websites (purrpose.co and purrpose.ch), including through cookies and analytics tools.

  • Website forms (e.g., contact forms, booking forms) and Google Forms.

  • Email communications (primarily via Google Workspace).

  • During coaching and consulting calls (conducted via Google Meet or in person).

  • Payment processors when you engage our services.

  • Analytics tools (e.g., Wix Analytics, Google Analytics).

 

d. Sensitive Information:


During coaching and consulting sessions, clients (both individuals and businesses) may choose to share information that could be considered sensitive or confidential. We are committed to handling such information with the utmost care:​

 

  • A confidentiality clause is included in our Terms & Conditions.

  • Notes from meetings, any content provided by purRpose and any other company materials you share with us are stored securely within our Google Workspace environment and shared directly with you via shared Google Drive folders or encrypted email where appropriate. Access is restricted to authorized personnel

4. How We Use Your Information

We may use your personal information for the following purposes:

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  • To Provide and Manage Our Services: Delivering coaching and consulting services as agreed, managing your account, and providing customer support.

  • To Communicate With You: Responding to inquiries, sending service-related information (e.g., appointment confirmations, invoices), and updates.

  • To Process Payments: Facilitating transactions for our services through our secure payment providers.

  • For Marketing and Promotional Purposes: With your explicit consent where required by law (e.g., via a checkbox or sign-up form for newsletters or marketing emails), we may send you information about our services, offers, or events we believe may interest you. You can opt-out at any time.

  • To Improve Our Website and Services: Analyzing usage data to understand how our website and services are used, helping us to improve user experience, content, and service offerings.

  • To Comply with Legal Obligations: Fulfilling our legal, regulatory, and contractual obligations.

5. Information Sharing and Disclosure

We do not sell your personal information. We may share your personal information with established third-party service providers who assist us in operating our business and providing our Services. These include:

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  • Payment Providers/Accounting Platform (bexio AG): To process payments and manage financial records.

  • Website hosting & CRM (Wix.com Ltd): Our website hosting platform, which also provides booking and CRM functionalities. Wix processes data as outlined in their privacy policy.

  • Workspace suite (Google LLC): Used for email, scheduling (e.g., Google Calendar integrated with scheduling tools), cloud storage (Google Drive), analytics (Google Analytics), and virtual meetings (Google Meet). Google processes data in accordance with its privacy policies.

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We may also disclose your personal information in the following circumstances:

 

  • With Your Consent: We will share your information with others if you have given us explicit consent to do so.

  • To Comply with Legal Requirements: If required by law, regulation, legal process, or governmental request (e.g., a subpoena, court order).

  • To Protect Our Rights or the Rights of Others: To enforce our agreements, protect our rights, property, or safety, or the rights, property, or safety of our users or others.

  • In Connection with a Business Transfer: If purRpose Consulting & Coaching GmbH is involved in a merger, acquisition, financing, reorganization, bankruptcy, or sale of all or a portion of its assets, your information may be sold or transferred as part of that transaction. We will notify you of any such deal and outline your choices in that event.

6. Data Retention

We will retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements.

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  • Client Records: Information shared during coaching/consulting and related records are retained for the duration of our engagement and then typically deleted within six (6) months after the conclusion of services, unless otherwise agreed or legally required. Key documents may be shared with you for your own records.

  • Marketing Data: If you have explicitly consented to receive marketing communications, we will retain your contact information for this purpose until you opt-out.

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The criteria used to determine our retention periods include:

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  • The duration of our client relationship with you.

  • Our legal obligations (e.g., Swiss commercial and tax laws may require us to keep certain information for specific periods).

  • Whether there is an ongoing legal claim or dispute.

7. Data Security

We take reasonable technical and organizational measures to protect your personal information from loss, misuse, unauthorized access, disclosure, alteration, and destruction.

 

These measures include:

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  • Using secure third-party platforms that have their own robust security protocols.

  • Implementing Two-Factor Authentication (2FA) for our Google Workspace accounts.

  • Restricting access to personal information to authorized personnel only.

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While we strive to protect your personal information, no security system is impenetrable, and we cannot guarantee the absolute security of your data.

8. Your Rights

Under Swiss data protection law (revDSG) and, where applicable, GDPR, you have certain rights regarding your personal information.

 

These rights include:

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  • Right to Access: You can request a copy of the personal information we hold about you.

  • Right to Rectification: You can request that we correct any inaccurate or incomplete personal information.

  • Right to Erasure (Right to be Forgotten): You can request that we delete your personal information, subject to certain legal limitations.

  • Right to Restrict Processing: You can request that we restrict the processing of your personal information under certain circumstances.

  • Right to Object to Processing: You can object to our processing of your personal information, particularly for direct marketing purposes.

  • Right to Data Portability: Where applicable, you can request to receive your personal information in a structured, commonly used, and machine-readable format, or to have it transmitted directly to another controller.

  • Right to Withdraw Consent: Where we rely on your consent to process your personal information (e.g., for marketing), you have the right to withdraw that consent at any time. You can opt-out of marketing communications by using the "unsubscribe" link in emails or by contacting us.

  • Right to Lodge a Complaint: You have the right to lodge a complaint with the Swiss Federal Data Protection and Information Commissioner (FDPIC) or your local supervisory authority if you believe that our processing of your personal information infringes applicable data protection laws.

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To exercise any of these rights, please contact us at hello@purrpose.co. We will respond to your request in accordance with applicable law.

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Do Not Track Signals: Our website, as hosted on Wix, does not currently respond to "Do Not Track" (DNT) signals.

9. Cookies and Tracking Technologies

Our websites use cookies and similar tracking technologies to enhance user experience, analyze site traffic, and for other operational purposes.

 

These may collect:

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  • IP address (anonymized for EU visitors in some cases)

  • Browser type and version

  • Device type and screen resolution

  • Operating system

  • Pages visited, time spent, clicks, navigation paths

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What are Cookies? Cookies are small text files placed on your device by websites that you visit. They are widely used to make websites work, or work more efficiently, as well as to provide information to the owners of the site.

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Why We Use Them: We use cookies to understand how our website is used, to improve its performance and functionality, and to ensure it is secure.

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Managing Your Cookie Preferences: You can manage your cookie preferences through the cookie consent banner displayed when you first visit our website. You can also typically control cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of our website.

10. International Data Transfers

Your personal information may be processed in countries outside of Switzerland and the European Economic Area (EEA), including the United States, where our third-party service providers, such as Google Workspace, have servers.

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We take steps to ensure that any such transfers comply with applicable data protection laws and that your personal information remains protected. Google Workspace, for instance, is certified under the EU-U.S. Data Privacy Framework (DPF) and/or utilizes Standard Contractual Clauses (SCCs) as a mechanism for transfers of personal data outside the EEA, providing adequate safeguards for your information. We aim to store only the minimum necessary personal data, and access to this data is secured and limited.

11. Children's Privacy

Our Services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children under 18. If we become aware that a child under 18 has provided us with personal information, we will take steps to delete such information. If you believe that we might have any information from or about a child under 18, please contact us at hello@purrpose.co.

12. Policy Updates

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or technological developments. When we make material changes, we will notify you by posting a prominent notice on our website and updating the "Last Updated" date at the top of this policy.

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Where required by applicable law, we will also seek your consent to any material changes that affect how we process your personal data. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.

13. Governing Law and Jurisdiction

This Privacy Policy and any disputes arising out of or related to it shall be governed by and construed in accordance with the laws of Switzerland.

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The place of jurisdiction for any disputes arising in connection with this Privacy Policy shall be Wetzikon, Switzerland, subject to any mandatory statutory provisions.

14. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:

purRpose Consulting & Coaching GmbH Felseneggstrasse 20 8620 Wetzikon ZH, Switzerland Email: hello@purrpose.co

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