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Money, happiness, and the moving goalpost
Why do achievements and financial milestones so often feel like “not enough”? From our evolutionary wiring to modern research, this essay explores the link between money and happiness. It examines why our brains constantly move the goalpost, how income affects well-being, and why defining “enough” intentionally can transform our relationship with wealth and freedom.
Olivier Kaeser
Sep 24, 20256 min read


The Journey: closing the retreat–action gap
Most strategies don’t fail because of vision, but in execution. The Retreat–Action Gap describes the space where great ideas are born and then forgotten. This article explores why even good strategies fail and how to close the gap with simplicity, integrity, and growth. By treating strategy as a living framework and embedding it into daily work, teams can break the cycle and create momentum that lasts offsite to offsite.
Olivier Kaeser
Sep 8, 20253 min read


The Map: turning vision into goal alignment for your company
Many companies align on values and purpose but fail to turn vision into clear goals. The Map bridges that gap: ambitious long-term visions translated into specific, measurable goals at every level. From avoiding vague objectives to limiting priorities, it shows how to connect strategy with daily work. Ensuring alignment, clarity, and lasting momentum.
Olivier Kaeser
Sep 2, 20254 min read


The Compass for businesses: a strong foundation for growth
Imagine building a house by starting with the roof. That’s how many companies approach growth. They rush into execution without a foundation, which is why only 23% of leaders say their strategy is clearly understood. This lack of alignment is expensive. The solution is The Compass, a framework for building with intention by clarifying your company's core values, purpose, and domain.
Olivier Kaeser
Aug 7, 20254 min read
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